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color yourself healthy
where do nutrients come from?

The natural, protective substances found in plants that also give them their unique color are called phytonutrients (or "plant nutrients"). To get the full range of health benefits associated with plant nutrients, you should eat a rainbow of color every day.

Click on the color tabs below for information about the fruits and vegetables associated with each color, the key phytonutrients they contain and their individual health benefits.

LYCOENE ELLAGIC ACIDE

Key Phytonutrients

LYCOENE ELLAGIC ACIDE

Red - Nutrients Your Body Will Love

Delicious reds range from sweet strawberries to spicy red peppers.

Fruits & Vegetables
  • Cherries
  • Cranberries
  • Red Apples
  • Pomegranate
  • Radishes
  • Raspberries
  • Tomatoes
Health Benefits
  • Prostate Health
  • DNA Health

LYCOENE ELLAGIC ACIDE

ANTHOCYANIDINS, RESVERATROL

Key Phytonutrients

ANTHOCYANIDINS, RESVERATROL

Purple - Into the Blue ... and Purple

Rich in color, flavor, and most importantly, nutrients. Purple and blue fruits and vegetables support heart and brain health and provide excellent antioxidant protection.

Fruits & Vegetables
  • Black Currants
  • Eggplant
  • Plums
  • Beets
  • Blackberries
  • Blueberries
  • Grapes
Health Benefits
  • Cognitive Health
  • Heart Health
  • Support Arterial Function
  • Antioxidant Protection

ANTHOCYANIDINS, RESVERATROL

EGCG, ISIOTHIOCYANATE, LUTEIN/ZEAXANTHIN, ISOFLAVONES

Key Phytonutrients

EGCG, ISIOTHIOCYANATE, LUTEIN/ZEAXANTHIN, ISOFLAVONES

Green - Freshen Your Diet with Green

Green fruits and vegetables support arterial function, cell health, lung and vision health and help maintain healthy liver function. They also help facilitate interaction between cells and maintains healthy cell growth.

Fruits & Vegetables
  • Spinach
  • Lettuce
  • Broccoli
  • Green Beans
  • Soy beans
  • Green Tea
  • Green Peppers
Health Benefits
  • Cell Health
  • Support Arterial Function
  • Lung Health
  • Maintain Healthy Liver Function

EGCG, ISIOTHIOCYANATE, LUTEIN/ZEAXANTHIN, ISOFLAVONES

ALLICIN, QUERCETIN

Key Phytonutrients

ALLICIN, QUERCETIN

White - Feeling Right with White

White fruits and vegetables are savory favorites and a tasty way to support a healthy lifestyle.

Fruits & Vegetables
  • Pears
  • Cauliflower
  • Garlic
  • White Kidney Beans
  • Horseradish
  • Mushrooms
  • Onions
Health Benefits
  • Maintain Healthy Bones
  • Circulatory Health
  • Support Arterial Function

ALLICIN, QUERCETIN

ALPHA-CAROTENE, BETA-CAROTENE, HESPERITIN, BETA-CRYPTOXANTHIN

Key Phytonutrients

ALPHA-CAROTENE, BETA-CAROTENE, HESPERITIN, BETA-CRYPTOXANTHIN

Orange - Orange and Yellow for a Brighter Day

Sunny colors for a happy, healthier you.

Fruits & Vegetables
  • Corn
  • Pineapple
  • Lemons
  • Passion Fruit
  • Oranges
  • Carrots
  • Papaya
Health Benefits
  • Eye Health
  • Healthy Immune Function
  • Maintain Skin Hydration
  • Healthy Growth and
    Development

ALPHA-CAROTENE, BETA-CAROTENE, HESPERITIN, BETA-CRYPTOXANTHIN